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Privacy Policy

Effective Date: 10 July 2025
Last Updated: 10 July 2025

1. Introduction

Crafty Counsel (“we”, “us”, or “our”) is committed to protecting your privacy and personal data. This Privacy Policy explains how we collect, use, store, and protect your personal information when you use our website, services, and interact with us.

We are the data controller for the purposes of UK data protection law, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

Contact Details:

  • Company: Crafty Counsel Limited
  • Email: hello@craftycounsel.co.uk
  • Address: 27 Old Gloucester Street, London WC1N 3AX

2. Information We Collect

2.1 Information You Provide Directly

We collect personal data that you voluntarily provide to us, including:

  • Account Information: Name, email address, employer details, job title, professional experience
  • Contact Information: Email address, phone number, postal address
  • Profile Information: Professional interests, content preferences, industry sector, seniority level
  • Communication Data: Information you provide when contacting us, feedback, survey responses
  • Event Registration: Details provided when booking or registering for events

2.2 Information We Collect Automatically

When you visit our website or use our services, we automatically collect:

  • Technical Data: IP address, browser type and version, device information, operating system
  • Usage Data: Pages visited, time spent on pages, click-through rates, website navigation patterns
  • Location Data: Approximate geographical location based on IP address
  • Cookie Data: Information collected through cookies and similar tracking technologies

2.3 Information from Third Parties

We may receive information about you from:

  • Event Management Platforms: Swoogo, Typeform
  • Analytics Providers: Google Analytics, HubSpot
  • Email Marketing Services: Hubspot
  • Professional Networks: LinkedIn and other professional platforms (with your consent)
  • Public Sources: Publicly available professional information

3. Legal Basis for Processing

We process your personal data based on the following legal grounds:

  • Contract Performance: To provide our services and fulfil our obligations to you
  • Legitimate Interests: For business development, analytics, and improving our services
  • Consent: For marketing communications and certain data sharing activities
  • Legal Obligation: To comply with applicable laws and regulations

4. How We Use Your Information

4.1 Service Provision

  • Creating and managing your member account
  • Providing personalised content and recommendations
  • Processing event registrations and bookings
  • Delivering newsletters and content updates
  • Providing customer support

4.2 Communication and Marketing

  • Sending newsletters & emails about events, videos, and legal content
  • Notifying you about new features and services
  • Conducting surveys and gathering feedback
  • Sending administrative communications

4.3 Analytics and Improvement

  • Analysing website usage and user behaviour
  • Improving our services and user experience
  • Conducting market research
  • Developing new features and content

4.4 Business Development

  • Sharing aggregated, anonymised data with content creators and sponsors
  • Sharing event registration lists with partners of that event (excluding emails)
  • Sharing attendance lists (including emails) of specific workshops, breakfasts, dinners & roundtables with the partner who ran them
  • Providing industry insights to members and partners
  • Supporting business development activities

5. Data Sharing and Disclosure

5.1 Service Providers

We share your data with trusted third-party service providers who assist us in operating our business:

  • Hubspot: Email marketing and newsletter distribution; Customer relationship management and analytics
  • Google Analytics: Website analytics and performance monitoring
  • Event Platforms: Swoogo for event management

5.2 Business Partners

We may share data with:

  • Law firms and legal service providers
  • Content creators and sponsors
  • Industry research organisations
  • Potential investors (with appropriate safeguards)

Important: We’ll never sell your data to third parties. We generally share aggregated anonymised information such as industry sectors, seniority levels, and viewing statistics. We also share name, company and job title only with partners of our events.

5.3 Legal Requirements

We may disclose your information when required by law or to:

  • Comply with legal obligations
  • Protect our rights and property
  • Prevent fraud or illegal activities
  • Respond to court orders or regulatory requests

6. International Data Transfers

Some of our service providers are located outside the UK and EEA, including:

  • Hubspot (USA): Protected by Standard Contractual Clauses and appropriate safeguards
  • Google Analytics (USA): Protected by Google’s data protection measures

We ensure all international transfers comply with UK data protection law through appropriate safeguards such as Standard Contractual Clauses or adequacy decisions.

7. Data Security

We implement appropriate technical and organisational measures to protect your personal data:

  • Password-protected access controls
  • Encryption of data in transit and at rest
  • Regular security assessments
  • Staff training on data protection
  • Secure data storage systems

8. Data Retention

We retain your personal data only for as long as necessary to:

  • Provide our services to you
  • Comply with legal obligations
  • Resolve disputes and enforce agreements
  • Pursue legitimate business interests

Specific Retention Periods:

  • Member accounts: Until account deletion or 3 years of inactivity
  • Marketing data: Until you unsubscribe or withdraw consent
  • Analytics data: 26 months (Google Analytics default)
  • Event data: 7 years for accounting and legal purposes

9. Your Rights

Under UK data protection law, you have the following rights:

9.1 Access Rights

  • Request a copy of your personal data
  • Understand how we process your information

9.2 Correction Rights

  • Correct inaccurate or incomplete data
  • Update your personal information

9.3 Deletion Rights

  • Request deletion of your personal data
  • Account deletion and data removal

9.4 Restriction Rights

  • Limit how we process your data
  • Object to certain processing activities

9.5 Portability Rights

  • Receive your data in a structured format
  • Transfer data to another service provider

9.6 Objection Rights

  • Object to processing based on legitimate interests
  • Opt out of direct marketing

9.7 Consent Withdrawal

  • Withdraw consent at any time
  • Unsubscribe from marketing communications

To exercise your rights, contact us at: hello@crafty-counsel.com

10. Cookies and Tracking Technologies

10.1 Types of Cookies We Use

  • Essential Cookies: Necessary for website functionality
  • Analytics Cookies: Google Analytics for usage statistics
  • Marketing Cookies: For personalised content and advertising
  • Preference Cookies: To remember your settings

10.2 Managing Cookies

You can control cookies through your browser settings:

  • Google Chrome: Settings > Privacy and Security > Cookies
  • Mozilla Firefox: Options > Privacy & Security
  • Safari: Preferences > Privacy
  • Microsoft Edge: Settings > Cookies and Site Permissions

Third-Party Opt-Outs:

11. Marketing Communications

11.1 Subscription

By creating a member account, you consent to receive our newsletter, which is an integral part of our service.

11.2 Unsubscribing

You can opt out of marketing communications by:

  • Clicking unsubscribe links in emails
  • Updating your account preferences
  • Emailing us at hello@crafty-counsel.com

12. Children’s Privacy

Our services are not intended for individuals under 16 years of age. We do not knowingly collect personal data from children under 16.

13. Changes to This Policy

We may update this Privacy Policy periodically. We will:

  • Post the updated policy on our website
  • Notify you of material changes via email
  • Update the “Last Updated” date

14. Complaints and Contact

14.1 Contact Us

For any privacy-related questions or concerns:

Email: hello@crafty-counsel.com
Subject Line: Privacy Inquiry

14.2 Regulatory Complaints

If you’re not satisfied with our response, you can lodge a complaint with:

Information Commissioner’s Office (ICO)

  • Website: www.ico.org.uk
  • Helpline: 0303 123 1113
  • Address: Information Commissioner’s Office, Wycliffe House, Water Lane, Wilmslow, Cheshire SK9 5AF

15. Third-Party Privacy Policies

For information about how our service providers handle your data:

This Privacy Policy was last updated on 12 June 2025 and is effective immediately.

 

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